Jessica Watson - Savouring Every Second

For some time now a courageous 16 year old Australian girl has been challenging the world's oceans in her attempt to become the youngest ever person to circumnavigate the globe.

She is within days of her goal and soon to prove all the whiners and naysayers wrong. I have been following her journey all along on her blog and her postings and thoughts have been very inspirational.

Any rewards and kudos that will come her way have be earnt the hardest way and with grace and constant undying optimism. I can't wait for her to make a triumphant landfall in Sydney Harbour.

http://jessicawatson.com.au/BlogRetrieve.aspx?BlogID=3749&PostID=79976

I don’t normally bother addressing critics because someone’s always going to be saying something, no matter what I say or do. But I thought I’d have my 2 bobs worth on these claims that I haven’t ‘officially’ sailed around the world.

(via Instapaper)

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Posted via email from GuruBob's Posterous Blog

10 Ways All Employees Can Contribute to Link Building

While there are many aspects to SEO and getting your website to appear in the search engines, in the end it comes down to building links. The article below suggest 10 straight forward ways how people in your organization can participate in this process to benefit the exposure of your website in the search engines which should lead to more traffic.

10 Ways All Employees Can Contribute to Link Building | Search Engine Journal
http://www.searchenginejournal.com/10-ways-all-employees-can-contribute-to-link-building/19147/

It’s not a hidden secret that link building is an essential part of SEO, but how you go about building links can make a huge difference in your organic visibility. Having your company buy into the fact that actively building links to your site can help your bottom line can help make your efforts a lot easier. Instead of having an in-house SEO or marketing department focused on link building, why not leverage the power of the entire company and have everyone contribute.

(via Instapaper)

 

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Posted via email from GuruBob's Posterous Blog

Blink - Malcolm Gladwell

I've long been a fan of Malcolm Gladwell and his books such as The Tipping Point, Outliers and What The Dog Saw so it was inevitable that at some time I would get around to reading his book Blink which I have just finished reading using the Kindle App on the Apple iPad.

While in many of his other books Gladwell focuses more on the external world and forces us to challenge our assumptions, Blink is focussed internally and more specifically on how are brains work both consciously and subconsciously. Blink is a fascinating read as by the end I had much greater respect for the importance of snap judgements and hunches as Gladwell throughly exposes why those are usually founded on a much stronger platform than we might suppose.

As in all his books the examples he uses to prove his points are fascinating and certainly kept me engaged throughout.

Our minds are wonderful and mysterious but Gladwell manages to offer just that little bit of insight that makes it seem understandable why we do the things we do.

I highly recommended Malcolm Gladwells books, they make compelling reading.

GuruBob

Posted via web from GuruBob's Posterous Blog